Nonprofits face a unique set of marketing circumstances compared to their for-profit peers in the private sector. Nonprofit marketing communicates the need for support in order to solve real-world problems. And marketing communications is critical to achieving an organization’s mission. Below are some resources to support effective marketing communications in your organization.
Beth Kanter is the author of Beth’s Blog: How Nonprofits Can Use Social Media, one of the longest running and most popular blogs for nonprofits. She co-authored the book titled “The Networked Nonprofit” with Allison Fine.
Cause Communications Toolkit Designed for both veterans and newbies alike, this comprehensive resource offers practical information in virtually every area of communications – from how to develop and budget a communications plan to what tools you need to help raise awareness and funds.
LightBox Collaborative holds good ideas up to the light, helping nonprofits, philanthropies, and other do-gooders do better. They jump-start creative thinking, build strategic clarity, and spark action to advance causes that matter.
Mission Minded is marketing and communications firm for nonprofits and foundations that offers free online guides on everything from messaging to annual reports.